Gartner places Dynamics CRM as a Leader in Magic Quadrant for Sales Force Automation

August 16th, 2010 by Stephen Jones Leave a reply »

Microsoft’s flexible and integrated CRM solution delivers a clear product vision and innovation. http://www.microsoft.com/Presspass/press/2010/aug10/08-04DynamicsCRMPR.mspx?rss_fdn=Press%20Releases

Gartner placed it as a Leader in the Magic Quadrant for Sales Force Automation (July 2010) report. http://www.gartner.com/technology/media-products/reprints/microsoft/vol10/article18/article18.html

Gartner’s Magic Quadrant for Sales Force Automation evaluates vendors on their ability to execute and completeness of vision. Evaluation criteria weighed for each included product/service, overall viability, sales execution/pricing, customer experience and operations, and offering (product) strategy, business model, innovation and geographic strategy, respectively.

According to Gartner, “Vendors placed in the Leaders quadrant of Gartner’s Sales Force Automation Magic Quadrant demonstrate a market-defining vision of how technology can help the top sales executives achieve business objectives. Leaders have the ability to execute against that vision through products, services and demonstrated solid business results in the form of revenue and earnings. Leaders have significant successful customer deployments in North America, EMEA and Asia/Pacific in a wide variety of vertical industries with multiple proof points above 500 users.”

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